Top 10 Best Online Swimsuit Stores: Your Ultimate Guide to Buying the Perfect Swimsuit in 2025
Shopping for swimsuits online can be a rewarding experience, but it requires finding the right store that offers quality, style, and fit for your body type. Whether you’re planning a vacation, a poolside getaway, or simply upgrading your summer wardrobe, the perfect swimsuit is key to feeling confident and stylish. Fortunately, the online marketplace offers numerous options for swimsuit shopping, and this guide showcases the Top 10 Best Online Swimsuit Stores in 2025.
We’ve compiled a list of stores known for offering a wide range of styles, sizes, and superior customer service. Each of these brands provides exceptional quality, trendy designs, and the latest swimsuit trends, making them your go-to destinations for swimwear shopping.
1. Swimsuits For All
Why It’s Great:
- Swimsuits For All is a go-to destination for inclusive swimwear, offering sizes ranging from 4 to 40. The brand is dedicated to creating stylish and flattering swimsuits for women of all shapes and sizes. Whether you’re looking for a classic one-piece, a high-waisted bikini, or a sporty swimsuit, Swimsuits For All has you covered.
Key Features:
- Wide selection of swimsuits for all body types, including plus sizes
- Inclusive size range from 4 to 40
- Trendy, flattering designs with a focus on comfort
- Regular sales and promotions
- Easy returns and customer service support
2. Aerie
Why It’s Great:
- Aerie is known for its body-positive messaging and wide selection of swimwear that caters to every shape and size. Their swimsuits are both stylish and comfortable, offering various styles from bandeaus to one-pieces. Aerie also promotes a no-retouch policy, making them a great choice for women who appreciate authenticity.
Key Features:
- Extensive swimwear collection for every body shape
- Variety of styles including bikinis, one-pieces, and swim dresses
- Focus on body positivity and inclusive sizing (XS to 3X)
- Affordable pricing and regular sales
- No-retouch policy on swimwear photos
3. Victoria’s Secret
Why It’s Great:
- Victoria’s Secret is synonymous with fashion-forward lingerie, but their swimwear collection is just as luxurious. Known for their glamorous swimsuits, Victoria’s Secret offers a variety of bikinis, one-pieces, and cover-ups that combine style and comfort. The brand regularly updates its swimwear collections with trendy designs.
Key Features:
- Fashionable and high-quality swimsuits
- Elegant designs with a focus on luxury
- Wide range of styles from bikinis to monokinis
- Regular promotions and sales
- Free returns on most items
4. Lulus
Why It’s Great:
- Lulus is known for offering chic, trendy, and sophisticated clothing, and their swimwear collection is no exception. Whether you’re looking for something simple and elegant or bold and playful, Lulus’ swimsuits are designed to make you feel stylish while lounging by the pool or walking on the beach.
Key Features:
- Fashion-forward, elegant swimsuit styles
- Timeless designs with a touch of modern flair
- Wide variety of options, including one-pieces, bikinis, and cover-ups
- Affordable prices and great deals
- Customer-friendly return policy
5. Amazon
Why It’s Great:
- Amazon is a one-stop shop for just about everything, and swimwear is no exception. The online giant offers an extensive range of swimwear brands and styles for men, women, and children. With fast shipping, customer reviews, and a vast selection of sizes and designs, Amazon is a convenient destination for swimsuit shopping.
Key Features:
- Vast selection of swimwear brands and styles
- Affordable pricing across various brands
- Customer reviews to guide your purchase
- Fast shipping options (with Amazon Prime)
- Extensive size range
6. Lands’ End
Why It’s Great:
- Lands’ End has been a reliable name for quality clothing, including swimsuits. Their swimwear collection focuses on comfort, durability, and fit. They offer a great variety of sizes, from petite to plus sizes, and are especially popular for their high-quality fabric that resists fading and stretching.
Key Features:
- Swimwear options in a variety of sizes (including plus and petite)
- Quality materials that last for years
- High-waisted, tummy control, and active styles
- Affordable pricing with frequent sales
- Easy returns and excellent customer service
7. Triangl
Why It’s Great:
- Triangl is a trendy swimwear brand that’s known for its bold colors and stylish bikini sets. Triangl swimsuits are often recognized for their minimalist aesthetic, and the brand has a loyal following of customers who love its high-quality neoprene material and modern designs.
Key Features:
- Stylish and minimalist swimwear designs
- High-quality neoprene material for a smooth, sculpting fit
- Trendy colors and patterns
- Excellent customer service and fast shipping
- Range of bikini sets and swimsuits
8. SHEIN
Why It’s Great:
- SHEIN is an affordable fashion retailer that has rapidly become a popular choice for swimwear. The store features a wide variety of trendy swimsuits, from bikinis to one-pieces, at budget-friendly prices. SHEIN is also known for frequently updating its collections with the latest swimwear trends.
Key Features:
- Affordable swimsuits with trendy designs
- Wide range of swimwear styles, including high-waisted bikinis and one-pieces
- Quick shipping and free returns
- Frequent sales and discounts
- A large variety of sizes available
9. Andie Swim
Why It’s Great:
- Andie Swim focuses on high-quality, well-fitting swimsuits that cater to all body types. Their swimsuits are made with soft, durable fabrics, and they emphasize comfort and style. Andie Swim offers simple, flattering designs that can be worn with confidence by women of all shapes and sizes.
Key Features:
- Swimsuits designed for comfort and fit
- Focus on inclusive sizing (XS to 3X)
- Timeless, chic styles with a focus on simplicity
- High-quality fabrics that last longer
- Free shipping on orders over a certain amount
10. ModCloth
Why It’s Great:
- ModCloth is a unique online store that offers vintage-inspired swimsuits with a modern twist. Their swimwear collection features retro designs, high-waisted bottoms, and playful prints. ModCloth is perfect for customers who want to express their individuality through their swimsuit choices.
Key Features:
- Vintage-inspired swimwear with a modern touch
- Unique prints and patterns not found in other stores
- Inclusive sizing options (XS to 4X)
- High-waisted bikinis and one-pieces for a flattering fit
- Friendly customer service and easy returns
Conclusion
The Top 10 Best Online Swimsuit Stores in 2025 offer something for everyone—whether you’re searching for a sophisticated one-piece, a vibrant bikini, or a trendy monokini. These stores provide an exceptional range of sizes, styles, and price points, ensuring that every customer can find the perfect swimsuit for their body type and personal style. With free shipping, easy returns, and great customer service, these online stores make swimsuit shopping an enjoyable experience. So, dive into the latest collections and find your ideal swimsuit today!